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Seeing a META PAY charge on your statement?

Common ways META PAY charges might appear on your statement

  • METAPAY*ADS
  • META PAY ADS
  • META PAY*FACEBOOK ADS
  • META*ADS
  • META PLATFORMS ADS
  • FACEBOOK*ADS
  • FACEBK ADS
  • FACEBOOK ADS 650-543-4800
  • FACEBOOK ADS MENLO PARK CA
    FACEBOOK ADVERTISING
  • META ADS BILLING
  • META ADS PAYMENT
  • META*FACEBOOK ADS
  • META PAY BILLING
  • FACEBOOK PAY*ADS
  • FACEBOOK*AD SERVICES
  • META PLATFORMS INC BILLING
  • FACEBOOK*INVOICE
  • FACEBOOK PAY
  • META PAY

What is Meta Pay?

Meta Platforms, Inc. is the company behind Facebook, Instagram, Messenger, and WhatsApp. Meta provides digital advertising services and operates Meta Pay, the payment platform used for billing ad campaigns. Their systems manage ad placement, billing thresholds, and automatic payments for individuals and businesses promoting content across Meta’s family of apps. According to Meta, millions of advertisers worldwide use the Meta Ads Manager platform to reach targeted audiences. Learn more on their site.

Common causes for META PAY charges

Here are 4 common reasons why you may see a Meta Ads charge on your statement:

  • Advertising campaigns on Meta platforms including Facebook or Instagram.
  • Post or page promotions by boosting a Facebook or Instagram post. This triggers billing through Meta Pay.
  • Automatic charges for billing thresholds or at the end of a billing cycle.
  • Payment method verification or pre-authorization. These will show as "test" charges when you add a new payment method.

Decoding META PAY charge tags

Meta uses several billing identifiers across its payment systems. While the appearance varies, they share a consistent structure:

  • METAPAY indicates processing through Meta Pay, Meta’s unified payment platform (formerly Facebook Pay).
  • FACEBK / FACEBOOK refers to the Meta brand that handled the advertising transaction (legacy descriptor).
  • ADS / ADVERTISING specifies that the payment was for ad spend on Meta’s advertising platform.
  • PAY / BILLING / INVOICE denotes that this is a billing transaction (not a purchase through the app).
  • MENLO PARK CA / 650-543-4800 is Meta’s headquarters and billing support location, so may appear on certain descriptors.

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What to do if you don’t recognize this charge

Spot, verify, and resolve suspicious charges in minutes.

  • Contact your bank.

    Call your bank using the number on the back of your card.

  • Contact the merchant.

    Call their customer service to verify the charge and get transaction details.

  • Dispute the charge & monitor account.

    If it appears fraudulent, report it to your bank or card issuer.

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