Meta quietly changed how advertisers pay.
If you’re running spend on Facebook or Instagram, you’ve probably already felt it: card payments are being replaced with invoicing, and with that, your cashback just disappeared.
For many DTC brands, that’s not a small change. It’s margin.
What changed
Meta’s new billing system is moving advertisers off card payments. That means:
- No rewards on ad spend
- Less flexibility in how you manage payments
- A direct hit to your margins
For high-spend teams, this adds up quickly.
Why it matters
Ad spend is often one of the largest line items for growing businesses.
Losing rewards on that spend is effectively a direct increase in CAC without any performance upside.
Most platforms won’t solve for this. Their incentives are aligned with their own revenue, not your margins. When billing systems change, they optimize for control, cash flow, and take rate, not for how those changes impact advertisers. So rewards disappear, flexibility decreases, and operators are left to absorb the difference.
What we built
We moved quickly to fix it.
Slash now brings cashback back to Meta spend.
With Slash, you can now:
- Earn 1% cashback on Meta transfers
- Scale spend without sacrificing rewards
- Protect your margins as billing systems change
This is the first solution of its kind, built specifically for operators running real spend.
How to get started
Setup is simple and takes a few minutes.
Get started at: https://www.slash.com/meta
Minimum balance requirements and other terms apply: https://lnkd.in/et4dBnpA
